---
title: How to fix the "not approved in the Private Marketplace" error when purchasing an offer
slug: how-to-fix-the-not-approved-in-the-private-marketplace-error-when-purchasing-an-offer
docTags: 
createdAt: 2026-10-21T12:54:50.277Z
---

## Overview

If your organisation has Azure Private Marketplace turned on, users can only buy offers that an administrator has approved. Any other offer shows the message *The plan "…" is not approved in the Private Marketplace*, and the **Subscribe** button is greyed out. This can happen even when the buyer has every other purchase permission they need.

This article shows you how to approve the offer and enable the collection in the [Azure portal](https://portal.azure.com) so the purchase can go ahead.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/pQ-fPz8iAJNyMHgJQQ79D_privmkt-01-error-plan-not-approved.png)

## Before you start

- You need **Owner** or **Contributor** rights on the Azure subscription, and you need to be a billing administrator.
- Know the name of the offer you want to buy, as listed in Azure Marketplace.
- Know which Azure subscription you will buy it with.

## Steps

### Step 1 – Open Marketplace in the Azure portal

Sign in to the [Azure portal](https://portal.azure.com). In the search bar at the top, type **market** and select **Marketplace** under **Services**.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/myivqZJhDOyho3gL6E4yW_privmkt-02-search-marketplace.png)

### Step 2 – Open Private Marketplace

In the left menu, under **Management**, select **Private Marketplace**.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/NoFU36eI055E_q5ORQS6O_privmkt-03-open-private-marketplace.png)

### Step 3 – Open the collection

Select **Manage Marketplace**. The banner reads *Your organization's Private Marketplace is enabled. Only approved offers can be deployed.* In the collection list, select the collection that covers your subscription. In most tenants this is **DefaultCollection**.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/SQKI3943906HarTbKzqzR_privmkt-04-manage-marketplace-collection.png)

:::BlockQuote
**Note:** Check the **Status** and **Approve list** columns. If the status is **Disabled** or the approve list shows **No items**, no offers can be bought through this collection yet.
:::

### Step 4 – Add an item to the collection

On the **Collection items** page, select **+ Add**.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/5USiZY1dXiohNMxe6bM64_privmkt-05-collection-items-add.png)

### Step 5 – Search for the offer

On the **Add items** page, type the offer name in the search box.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/N_5E1qAjFxm4lrRr7Jir4_privmkt-06-add-items-search.png)

### Step 6 – Select the offer and its plans

Tick the checkbox on the offer's tile. In the plan drop-down, choose **All current plans**, or only the plans you want to approve. Make sure the plan you want to buy is included, for example the **Private Offer Template** plan. Select **Done**.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/pjKvo_Vb9UaP89RlTdmIY_privmkt-07-select-offer-done.png)

### Step 7 – Enable the collection

The message **Successfully added items** confirms the offer is now in the collection. If the page still says *Collection is disabled*, select **Enable collection** in the toolbar.

![](https://api.archbee.com/api/optimize/wlBoYP3-_D88k8I6lqBSW/wudCt6SDE6uRPi8ROjiLV_privmkt-08-enable-collection.png)

:::BlockQuote
**Warning:** Users can't deploy any approved offer while the collection is disabled. Adding the offer alone is not enough.
:::

Once the collection is enabled, go back to the offer in **Marketplace** and complete your purchase. To buy through a private offer, follow [How to accept a Private Offer? – Customer walkthrough](https://docs.wetransact.io/how-to-accept-a-private-offer-customer-walkthrough).

## Troubleshooting

**The offer page says the plan "is not approved in the Private Marketplace".** Private Marketplace is on and the offer isn't approved for your subscription. Follow the steps above, or click **Request to add** to ask your administrator.

**I added the offer but still can't buy it.** Check the collection is enabled (Step 7) and that the plan you are buying is included (Step 6).

****

**I don't know who turned on Private Marketplace.** Check **Activity log** in the Private Marketplace menu, or ask your Azure administrator.

## Related articles

- [How to accept a Private Offer? - Customer walkthrough](https://docs.wetransact.io/how-to-accept-a-private-offer-customer-walkthrough)

## Need help?

Contact support\@wetransact.io.